Mother-daughter design firm
are known for
balancing the classical
with an unexpected edge.
Introduced to the work of designers
Mary Ruth Caldwell
and Lisa Flake
by House of Turquoise last summer,
I became enamored with Caldwell Flake's portfolio
and their philosophy which encompasses (among others)
what I might term 6 guiding principles
for creating lovely in a client's home.
1.
Give the home a voice.
2.
Unearth the home's hidden talents.
3.
Compose visual anecdotes
(that are classic, curious, and charming).
4.
Seek out the home's true character.
The symmetry here just grabs me,
and the vibe reminds me of my sweet
friend Monika of Splendid Willow
who generously mentioned me and
hello lovely's giveaway right here.
Spoiled by lovely blogmates, I am!
5.
Capture the essence of the
people who live there.
6.
Set the stage for daily acts of life to unfold.
The work of Caldwell Flake
truly reflects the power of
such guiding principles
when they join forces
with experience
and
endless creativity.
Do you have a favorite image
from CF's portfolio shots here?
p.s.
Oh the bittersweetness that
the creative process can never be
simplified to just 6 steps!
